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Electrical automobile battery firm Trontek has launched a week-long EV-awareness marketing campaign #HarNukkadEV, celebrating the EV revolution in India and selling the protected use of electrical autos.
Trontek has launched this marketing campaign on World EV Day, celebrated yearly on 9 September, to mark the significance of sustainable mobility and EV possession worldwide. The marketing campaign is a sequence of Nukkad Natak acts that will likely be carried out throughout key areas in Delhi unfold over every week.
By means of this marketing campaign, the model desires to make a distinction in society by encouraging customers to spearhead a optimistic change by making a shift in the direction of clear mobility.
Commenting on the marketing campaign, Samrath Kochar, Founder & CEO of Trontek shared, “Establishing a private and rational reference to the viewers is important in present occasions as customers are extra conscious and aware about their selections. #HarNukkadEV builds this connection and reiterates the necessity to undertake EVs as a sustainable technique of transportation. The marketing campaign spreads consciousness amongst the viewers on the protected dealing with of EVs.”
#HarNukkadEV emphasises the size of EV adoption that India wants proper now, with an EV owned by each family within the nation. It additionally connects the marketing campaign with Nukkad Natak as a mode of speaking the important thing messaging to a bigger public in areas of most footfall.
The Nukkad Naatak is carried out by the actors of ‘Unmask Studio’, a theatre group based mostly out of Delhi.
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