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AUSTIN, Texas, Nov. 7, 2022 /PRNewswire/ — Nulo, a number one development driver within the premium pet meals area introduced the appointment of Molly Mulcahy as Senior Vice President of Advertising reporting to its founder and CEO, Michael Landa, the place she’s going to lead Nulo’s international advertising and marketing group overseeing shopper and retail advertising and marketing, promoting and the model’s digital advertising and marketing initiatives. Mulcahy will likely be accountable for growing and executing methods that proceed to construct Nulo’s model consciousness, conversion and loyalty.
“Molly is an interesting, high-energy marketer with a ardour for the pet meals class and has a confirmed monitor document of constructing excessive efficiency advertising and marketing groups with a number of the most iconic shopper manufacturers within the U.S.,” stated Landa. “Along with her consumer-centric strategy to advertising and marketing and her capability to construct and encourage groups, we’re assured that she’s going to assist propel Nulo to the following stage.”
Mulcahy brings 20+ years of expertise main B2B and B2C advertising and marketing for each established manufacturers, akin to Unilever, in addition to challenger manufacturers within the pet meals business together with Stella & Chewy’s. She has the mental agility to translate her experiences throughout industries in very totally different contexts and possesses the power to carry individuals collectively to search out new methods to unlock and speed up development.
“Nulo is turning into a part of the material of the premium pet specialty area, and I’m thrilled to have the chance to affix the group,” stated Mulcahy. “I imagine Nulo’s potential is limitless, and I stay up for working with all the Nulo group and its passionate retailer group to construct and speed up the model’s momentum within the months and years forward.”
Mulcahy obtained her Grasp of Enterprise Administration from Northwestern College – Kellogg Faculty of Administration and her bachelor’s diploma from Indiana College – Kelley Faculty of Enterprise.
ABOUT NULO: Based in 2009, Nulo is quickly turning into America’s favourite premium vitamin model for canines and cats. Nulo is a development chief within the pet specialty channel with merchandise starting from high-meat kibble recipes to freeze-dried uncooked diets, human-grade bone broths and practical treats and dietary supplements. Nulo was acknowledged by Forbes as a” Prime 25 Most Modern Retail Model within the U.S.” and was not too long ago acknowledged as one of many 5 greatest employers within the pet business as a “2022 Greatest Locations to Work” honoree. For extra data, go to www.nulo.com.
SOURCE Nulo
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