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Digital marketing agency Max Join Digital broadcasts immediately the rent of Maria Rico within the position of Vice President, Retail & Healthcare, efficient instantly. Primarily based in Fort Lauderdale, Maria can be liable for rising Max Join’s ebook of enterprise on the East Coast. She’s going to foster new shopper relationships, present advertising technique and artistic route, and ahead distinctive trade insights based by Max Join. Maria will report on to Senior Vice President, Jeff Pearson.

“Maria brings our purchasers a confirmed monitor document of revolutionary technological options that target the person energy of the patron,” mentioned Greg Weeks, CEO, Max Join Digital. “Maria understands easy methods to optimize the facility of nationwide manufacturers, and we can not wait to see what firepower she brings to our increasing retail vertical presence on the East Coast.”

In her earlier employment at Zimmerman Promoting, Maria was SVP, Director of Operations, the place she managed company operations for a nationwide health model, managing built-in media campaigns for over 1,400 golf equipment on the native stage. All through her time at Zimmerman, Maria oversaw operations for the paid social, retail expertise, and retail account service departments, managing shopper well being for a wide range of nationwide manufacturers together with Chuck E. Cheese’s, Jamba Juice, Boston Market, and Dunkin’ Donuts. Internally, Maria was instrumental within the digitization of the company, constructing new digital processes for every of her assigned divisions.

“I used to be impressed with Max Join’s speedy progress in such a aggressive setting, which speaks to their audience-first technique and dedication to shopper relationships,” mentioned Maria. “I additionally consider Max Join’s proprietary enterprise intelligence platform, Kudos, is a game-changer in the case of uncovering unique client insights. I’m seeking to assist form the way forward for digital advertising, and with Max Join and their technological developments within the house in my nook, I’m thrilled for what’s to return.”

Maria’s rent comes as a welcome addition to Max Join’s quickly rising group. Previously 9 months, the company has made 15 additions to its artistic, search engine marketing, account and relationship departments. Notable hires embody:

  • Jerry Fraser, Vice President, North Central
  • Doreen Garstka, Account & Operations Supervisor
  • Suzanne Viehweg, Head of Strategic Partnerships

These hires will help Max Join as its shopper base continues to develop. Previously 12 months, the company has introduced on eight nationwide manufacturers together with Lids, BlendTech, DR Horton, and Cariloha.

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