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EDMONTON, Alberta–(BUSINESS WIRE)–Feb 1, 2023–

Granify Inc., acclaimed for its progressive conversion optimization platform, has introduced the launch of Granify Speedy Personalization (GRP). GRP permits retailers to curate pleasant, worthwhile, and extremely personalised buying experiences that may be created, examined and modified with out requiring builders or technical sources.

This press launch options multimedia. View the total launch right here: https://www.businesswire.com/news/home/20230201005249/en/

This announcement goes hand-in-hand with the rollout of Granify’s Enhanced Shopper Profile, which can additional allow retailers to offer optimized experiences to all of their consumers – new, nameless, and dependable – with out requiring consumers to be logged in and with out utilizing third-party cookies.

Particulars of Granify Speedy Personalization and Enhanced Shopper Profile embrace:

  • Retailers can quickly convey their very own concepts to life, in addition to leveraging Granify’s confirmed personalization methods, all with out requiring any inside improvement sources.
  • Customized content material is designed collaboratively and inside every model’s design pointers, guaranteeing a seamless shopper expertise.
  • The Granify Mind, which optimized over 7 billion buying periods to generate over $680 million in incremental gross sales in 2022, makes use of behavioral information from each the present and previous buying periods, all with out using third-party cookies.
  • Customized content material will probably be dynamically inserted when and the place the Granify Brain deems it is going to be most impactful for the patron, working inside any distinctive necessities or constraints every retailer needs to incorporate.

“It’s clear that developer useful resource constraints are a relentless ache level for retailers. Retail groups have nice concepts and perceive the necessity to innovate to maneuver their enterprise ahead, however are sometimes slowed considerably,” mentioned Jeff Lawrence, CEO and founding father of Granify. “Granify Speedy Personalization utterly removes this constraint.”

This product launch comes on the again of Granify’s current App Integration and Granify for Search bulletins, because the conversion optimization platform continues to broaden its companies with a purpose to present absolutely optimized digital experiences wherever individuals store on-line.

About Granify, Inc.

Granify makes use of information science to research every shopper’s digital body language and create extremely tailor-made and personalised experiences that floor the suitable content material to the suitable shopper on the proper second.

By enhancing the buying expertise, Granify is ready to assist enterprise retailers improve their on-line conversion charges and gross sales by as much as 15%. The corporate was based in 2011 by CEO Jeff Lawrence and is backed by Valar Ventures, BDC, FJ Labs, iNovia Capital, and NEU. Granify has places of work in Edmonton, Alberta, and Austin, Texas.

View supply model on businesswire.com:https://www.businesswire.com/news/home/20230201005249/en/

CONTACT: For media inquiries:

Chantelle Campbell

Director of Advertising, Granify

chantelle.campbell@granify.com

KEYWORD: UNITED STATES NORTH AMERICA CANADA

INDUSTRY KEYWORD: RETAIL CONTENT MARKETING TECHNOLOGY MARKETING ADVERTISING COMMUNICATIONS APPS/APPLICATIONS PROFESSIONAL SERVICES ONLINE RETAIL LUXURY SPECIALTY SOFTWARE DIGITAL MARKETING DATA ANALYTICS INTERNET FASHION

SOURCE: Granify Inc.

Copyright Enterprise Wire 2023.

PUB: 02/01/2023 11:00 AM/DISC: 02/01/2023 11:02 AM

http://www.businesswire.com/news/home/20230201005249/en

Copyright Enterprise Wire 2023.

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