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Eurogroup Consulting has strengthened its companion group in Italy with Claudia Lanza, who has been named the chief of the agency’s Digital Providers portfolio.

A digital technique guide for greater than 20 years, and a lecturer in Digital Technique at LUISS Enterprise College, Claudia Lanza brings a wealth of expertise within the area to her new employer.

“Following a long-established collaboration with Claudia, we’re delighted to welcome her to our management group,” mentioned Angelo Centrone, companion and nation supervisor of Eurogroup Consulting Italy.

Claudia Lanza, Eurogroup Consulting Italy

Lanza turns into the agency’s fourth companion alongside Angelo Centrone, Antonio Fois and Luigi Maresca – collectively the quartet lead a group of round 50 consultants and workers working out of workplaces in Rome and Milan.

“This is a vital step in our improvement plan for digital providers,” mentioned Centrone, including that Claudia additionally shares related values with the agency, together with an entrepreneurial angle and a ardour for constructing trust-based relationships with stakeholders.

Throughout her profession, Lanza gained intensive expertise in digital advertising and marketing providers and merchandise, having launched and managed a number of digital tasks throughout sectors and at firms starting from corporates to start-ups. Lanza additionally has expertise with on-line platforms and on-line visibility (she in truth was first acknowledged as a Google Promoting skilled again in 2005).

Since 2011, Lanza holds the function of CEO of Altura Labs, a 20-strong digital company and consultancy that helps purchasers with realising their on-line ambitions, from internet improvement and search to promoting and social. The 47-year-old Lanza will retain her function at Altura Labs whereas serving as a companion at Eurogroup Consulting.

A member of the worldwide Nextcontinent community (2,000 consultants in 30+ nations), Eurogroup Consulting Italy this yr celebrates its fifteenth anniversary. The agency has since its inception established itself as certainly one of Italy’s main administration consulting corporations.

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