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A Peterbilt 579 truck geared up with Aurora’s self-driving system is seen on the firm’s terminal in Palmer, south of Dallas, Texas, U.S. September 23, 2021. Image taken September 23, 2021. REUTERS/Tina Bellon

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Sept 2 (Reuters) – Aurora Innovation Inc (AUR.O) Chief Govt Chris Urmson not too long ago laid out a sequence of choices for the self-driving firm to fight difficult market situations, together with a doable sale to Apple Inc (AAPL.O) or Microsoft Corp (MSFT.O), Bloomberg Information reported on Friday.

Shares of Aurora jumped 14.7% to $2.42 in afternoon buying and selling.

Urmson, who co-founded Aurora after working Google’s self-driving automotive challenge, additionally floated measures together with value cuts, taking the corporate personal and spinning off property, the report mentioned, citing an inside memo. (https://bloom.bg/3ReFDgP)

The corporate, which has a market capitalization of about $2.4 billion, didn’t instantly reply to a Reuters request for remark.

It has partnerships with firms corresponding to Volvo, Toyota, FedEx (FDX.N) and Uber (UBER.N).

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Reporting by Eva Mathews in Bengaluru; Enhancing by Devika Syamnath

Our Requirements: The Thomson Reuters Trust Principles.

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